There are many 3rd-party Twitter add-on solutions to find out statistics (i.e. follow back %, last tweets) of your followers or potential followers. You can also check out http://twittergrader.com it’s not going to tell you how engaging or interactive people are but it’ll give a general overview without having to integrate one of the more sophisticated Twitter plugins.





Start by taking a look at the following two sites, sign up and have a look around – then next week I’ll show you how to best utilise them to have a clear Twitter strategy that integrates with your company’s CRM & PR protocols. What are your favourite twitter applications, are you using any? Tell us in the comments.

Tweepi

Gist

You want to consider Twitter followers as real life friendships, think about the dynamics of those and then try to fit them into technology. What you’re left with is hardly a teenage fad, it’s much more complex and compelling, so sign up.